Social Media Update

Google to Launch Facebook Rival

Rumours abound that Google is developing a new social network to rival Facebook – Google Me. No hard evidence as yet, but it’ll be interesting to see how Google plan to persuade users to migrate their existing social graphs.

Top 50 Branded Facebook Pages

Ignite’s updated ranking of the top 50 branded Facebook pages shows no change at the top of the table: Facebook, Starbucks, Coca Cola, YouTube, and Skittles hold the top five positions. Strong growth across all the top pages shows just how fierce competition is: “Each of the Top 5 grew by at least 100,000 fans this past weekend alone.”

The Rise of Fake PR

What started with @BPglobalPR could be blossoming into a new satirical trend. Thanks to Newsvetter for bringing @HeishmanFlill to my attention: the account spoofs traditional PR’s efforts to embrace social media. Visit the website for tasty new buzzwords and satisfyingly impenetrable jargon.

Instant Oil Spill

Giving BP a taste of their own medicine, the instant oil spill does exactly what it says on the tin. Stick the URL in front of any website, and an inky stain spreads across the browser. It’s a clever gimmick to raise awareness, developed by A Cleaner Future. Love the tag line: “That’s right, now you can have all the same disregard for the environment (albeit virtual) that big oil does every day! Why should they get to have all the fun?”

RSA Animate

It’s lovely to see an august institution like the RSA doing something innovative online: RSA Animate is a beautiful fusion of intelligent thought and amusing illustration. Well done to Cognitive Media.

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